|Project||Les Louanges, CRASH|
|Service||Branding, Print, Campaigns|
Recounting the last three years of Vincent Roberge's life, Crash is an album of sometimes trying, but necessary observations, on which the singer-songwriter tackles love, friendship, success and the loss of emotional control that often comes with it. It's the story of a life that changes quickly, through 15 tracks as melancholic as they are catchy.
In our conception of the visual identity surrounding the release of the album, we wanted to evoke this loss of control, this vertigo in the face of this new reality, through a visual language that is both impactful and sensitive, embracing imperfection and conveying a certain urgency to live.