Un million d’horizons

Un million d'horizons (A million horizons) was a series of exhibitions staged in the nineteen boroughs of the City of Montreal as part of the city's 375th-anniversary celebrations. This Accès Culture network initiative aimed to create a program of exhibitions and events, presented in the maisons de la culture. The challenge was to bring together all these sometimes eclectic venues and activities, using a visual that would create excitement among a wide audience.

The flyer poster was the central element of the communication strategy. Available at all exhibition sites, it presented all the activities associated with the event. The playful, eye-catching visual took up a full side of the poster so that it could be used as a signage element, highlighting the economy of means of this multifunctional object. A series of variations were produced, such as web banners.

A catalogue featuring all the exhibitors was also produced. Based on the graphic codes present in the visual, provided a link between the artists who took part in the event. It also serves as a record of the event.